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Health may be the new New Economy, but it is still learning and adopting productivity measures from the old New Economy. Expanded eBusiness capabilities coupled with advances in medical sciences and technology are transforming the way healthcare is delivered globally. Onlinefocus has been a part of assisting many leading Health and Biotech companies use the web to increase their competitive advantage.
Some of our healthcare experience:
Onlinefocus assisted BMH to form a strategy for converting their aging information based site into a functional tool for their customers and laying the foundation for continued growth. We re-architected the site to allow for consistent implementation of affiliated hospitals under the united Baptist brand.
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We redesigned "Benefits Central", the WebMD application that allows employees of client companies to explore and manage their benefits packages online. This project involved addressing multiple usability issues within a complex set of business rules and the need for flexible second and third party branding.
Genentech commissioned Onlinefocus to research, analyze, and create the specifications and roadmap for creating a best in class product ordering web application. The goal was to create a site that would provide secure access for placing orders, processing returns, and reviewing certain customer finance, distribution and shipping related information, while automating as much of the process as possible.

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